Russell Westbrook Covers Man About Town Autumn/Winter 2023

“My biggest [focus] is to make sure that [Honor The Gift] is still growing and being consistent. I think the hardest thing to do in life is to be consistent with anything that you do and I want to create that consistency for our customers. But making sure people feel good in the clothes, that’s the priority always.”

In the exhilarating arena of NBA basketball, nine-time All-Star Russell Westbrook has a name synonymous only with greatness. However, in 2023, his pursuits are constantly transcending the confines of the court, not least as he tells stories of inner-city LA via his clothing brand, Honor The Gift. Covering our Autumn/Winter 2023 issue, the star talks his lifelong curiosity for fashion, how his upbringing has guided the brand he’s architecting today, teaming up with basketball history-makers Jordan and how he translates inspiration from daily life into his collections.