“I've Had To Really Learn What Agrees With My Frame”: Aaron Pierre On Refining His Personal Style

Starring in the German label’s latest AW26 campaign, the British actor discusses dressing for his frame, modern tailoring and joining the Star Wars franchise. 

Between his press tours for HBO Max’s latest TV craze Lanterns and emotional romantic drama Love Of Your Life, wrapping filming for the hotly-anticipated Star Wars: Starfighter and, now fronting BOSS’ Autumn/Winter 2026 campaign, Aaron Pierre has been one very busy man of late. As he enters his second year as an ambassador at the German luxury house, things have taken a special turn as the brand and actor nurture their ongoing partnership. 

This London-shot campaign feels apropos for the 32-year-old, who grew up in the British capital – Croydon, to be specific – and is a fierce advocate of bringing suits back. The tailoring’s versatility is on full-show, especially in the short film-esque campaign video, as it follows the Rebel Ridge star wearing the jacket and trousers in all manners of occasions – from important meetings to casual outings, dressed up or down. And that’s exactly Pierre’s point: a suit can work in any setting, augmenting your style and granting you strength whenever and wherever you need it; a complement to almost any environment you may be in. 

Sitting with Man About Town at BOSS’s Regent’s Street flagship store, Pierre gets candid about his earliest fashion memory, his close collaboration with his stylist Jason Bolden and what he’s learned from working with BOSS. 

What have you been up to lately? How's summer been for you?  

I just concluded the international press tour of Lanterns. We started that press tour in San Diego for San Diego Comic-Con, which was a dream come true. The energy and the love you feel from that event, that monumental event, is so special. Just being at Comic Con is such a special place. So we started in San Diego, we then went to LA, New York, back to LA, then we came to London and we also did many, many more interviews with journalists and publications. It was very special and meaningful and extremely rewarding. 

I’m really passionate about press tours because everybody pulls themselves into the project itself in every department. The press tour for me is equally as important [as the filming process] because it creates an opportunity for the work to be engaged with. So I give myself just as much to that as the project itself. So that's what my summer's been. I've loved every moment of it. [I’m] immensely grateful for all of it and I’m about to go promoting and sharing another film later this year called Love Of Your Life, directed by the amazing Rachel Morrison at TIFF, the Toronto International Film Festival, which begins on the 13th September. 

Straight back into it? 

Yes sir. I don't do breaks. 

How has it been starring in BOSS’ latest Autumn/Winter campaign?  

It was amazing. Every moment of it was absolutely amazing. This is my second year with BOSS and something really special happens in the second year of the partnership. The first year was magic, I was so thrilled. But what happens after a year of familiarising yourself with each other and getting to know each other on a deeper level is that you find a rhythm and you find a flow and we certainly found that and it feels that way in the campaign imagery, the video and the elements that went into the campaign. It was all by design and it was all very intentional. It feels like the most realised version of our partnership so far.  

I know you're very much into your tailoring and you kind of want to push that for yourself.  What does modern tailoring mean to you specifically?  

Modern tailoring to me is actually subjective. And to me, it means a combination of engaging with what conventional tailoring is,means and represents, but in a way that continues to be authentic to you. I think you can tailor things according to what you want to express, what you want to represent in the pieces that you wear. Fashion is a form of expression; I think it's a form of art; I think it's a form of creativity and I think it thrives the most when it's engaged in that capacity.

How does starring in a fashion campaign differ from acting?

Do you know what's interesting? In the first year of our partnership, I was learning the ways of what a partnership with a fashion house is and I'm like a sponge in any environment – I love to learn and be a forever student. I really absorbed everything from everyone in that first year, and this year, I actually brought my career into that space. And what I mean is I leaned heavily into storytelling and people responsible for the creative elements and it's also the same. We understood that that was a mutual objective. So this campaign feels a little bit more like a short film, which is really fun and really cool. So that was our goal: to make it fun, to make it creative, to make it joyful, to make it accessible and to have it accurately represent our passion for this fashion house.

How would you describe your own personal style and how has it evolved? 

I would describe my own personal style as easy. That's the best way I can describe it, just easy.  Things that don't feel restrictive, things that don't feel rigid, things that feel like they have a flow to them energetically, but also in their appearance. I've had to really learn what agrees with my frame: I'm six foot three, 100 kilograms; I’m somebody who’s really passionate about training, I go to the gym regularly, and I do martial arts. I remember years ago, before I had my first real introduction into the fashion space, it was sort of implied that it wasn't a space for me and my partnership with BOSS has really disproved that massively. You can be any frame, and fashion can be for you. Fashion is for everyone and I’ve learned that and really enjoyed that truth. 

What are some pieces that you've tended to lean on as someone with a more athletic build?

With pants, for example, I like a wider leg. Something that doesn't hug my body. Things can still look tailored, things can still look precise, they can still look made to measure without compromising your capacity to breathe and I think that's what I've learned with BOSS. I have to really thank the BOSS team for that. They've educated me. I'm still a student; I'm still learning but that's what I'm really enjoying. I kind of have my rhythm with fashion and I know where I want to exist within the world. 

With this new education that you've gained from BOSS, how has it changed the way you shop and dress yourself?

I think something I like to do is sort of match the jacket with the pants, and what I mean by that is not the colour or the world of the colours, but if it's a wider-leg pant, I’ll pair it with a jacket that sort of has the essence of something that is wider. And if it was a leaner pants, then I would go for a leaner jacket on the top. The only thing that I do enjoy being sort of a close fit is the T-shirt, because I feel like it kind of brings everything together.

Do you have an early memory of fashion and what role did it play in your life and your career?

I said this before but, interestingly, before this was even an idea or a possibility, I used to spend my little change getting a BOSS polo when I was younger. But I also think my earliest memories of fashion are some of the closest people in my life growing up. Whatever they had access to, they always made it look so fly, and I think that's the heart of fashion. Fashion is self-expression and I think when you express yourself authentically, no matter what you're wearing, you just look fly. I think that's what it's about.

Making the most of everything and, with the restrictions you're given, doing the most and the best you can. 

Yeah and there's infinite possibilities when you're true to yourself.  

How do you think your style itself has changed since you've become a BOSS ambassador?  

I wouldn't even say my style has changed much; I would just say that it's become more informed and it's become a little more intentional now. Because I now have the language and the education I didn't have before. So it hasn't changed, but it's now more intentional and informed and I have the vocabulary to express what I like, whereas I didn't have that before. 

So you're entering fashion bro conversations now? 

Oh no, I'm not at that level yet. Long way from there but the journey is cool. 

What makes a suit feel right for you?  

I never really focus on what anybody else is wearing. It’s important to understand that everybody is on their own path, in their own lane and that's what makes this space so fun. It's about you being your most authentic self, everyone else doing the same and being inspired by one another and just keeping the space joyful. It's supposed to be a space that gives a feeling of liberation and expression.

And you're an actor, so you travel a lot for work and press tours. How do you ensure that your outfits work well with such a demanding schedule?  

My stylist, he is awesome. We work really well together, shoutout Jason Bolden. We are partners, collaborators and we’re on this journey together. 

Lanterns just landed on our screens. Has playing a superhero in any way influenced the way you dress?

Not directly. It has given me the additional joy and immense gratitude for the enormity of the blessings that I'm engaging with and fortunate to be engaged with very quickly.  

And what was your favourite part about playing a superhero?

Exploring the psychology of it and the lived experience about it. It was two of the most exciting things.

And finally, you're joining the Star Wars universe, which is huge.  

Yeah, Star Wars: Starfighter directed by Sean Beale. I don't have the words to sufficiently express how excited I am for that movie to come out. We were all on set looking around at each other and just saying, “This is special”. And that was before it goes into the edit; that's before post-production even really commences. We just, in our hearts, were like, “This is special and we can't wait for the world to see this and share this moment with us”. I feel that way now, even more so now and we’re really, really, really excited for the world to join us on that wild day.  It’s a dream come true.